Have you ever found yourself in the midst of such a fascinating and inspiring conversation that you lose all track of time? Well, that’s exactly what happened when we had the good fortune to speak with Katie Burkhart, founder and CEO at The Matter Companies on Episode 6 of the BSuite podcast. Katie is brilliant and talented, a stellar communicator and a self-proclaimed “minimalist” brand agent who has been applying her own brand of purpose-driven strategy to help businesses of all sizes and industry profiles move towards a more socially responsible mission. In our conversation, we cover what it means to be a purpose-driven brand, unpack some of the challenges that businesses face as they navigate this journey and explore where Katie sees her trifecta of Matter companies headed in the future.
Anne Richardson is the owner and media director of Richardson Media Group, an agency specializing in media planning and buying, advertising campaign management, and SEO.
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