Certified B Corporation

Making a Difference One Campaign at a Time.

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We’re a B Corp Marketing Agency that Takes an Educational Approach

Our certified B Corporation specializes in paid media planning, media buying, and SEO management. We’re a women-owned agency with a compassionate, people-centric work culture for our employees and partners. As the first ever B Corp marketing agency in New Hampshire, we support our local and regional community by giving our time and resources to worthy causes. We choose to align ourselves with like-minded folks who share our mission and we’re committed to using our paid advertising campaigns and organic search strategies for good.

“Anne and her team at Richardson Media Group have introduced Reach Out and Read to the world of digital advertising by taking an educational approach to their recommendations so that we understand our investment and have a clear set of expectations for campaign outcomes. They’ve worked collaboratively alongside our creative partners and internal marketing team, to guide our campaign set up process with attention to detail and expertise.”
Jen Tegan
National Director of Marketing and Communications, Reach Out and Read

Paid Media Planning + Buying 

Our paid media campaigns deliver measurable results across both digital and traditional media channels including:

  • Paid social media such as Meta (Facebook/Instagram), TikTok, LinkedIn, YouTube, and more
  • Paid search e.g. Google Ads
  • Streaming audio and video on Spotify or Pandora and Over-the-top TV (OTT)
  • Out-of-Home (OOH) including billboards, street furniture and transit
  • Traditional Media like Radio, broadcast TV, and print newspapers and magazines

As a hands-on B Corp marketing agency in Portsmouth, we’re committed to a state-of-the-art, data-driven approach while still providing you with old-school attention. Our goal is to help you grow your brand awareness while driving quality leads into your acquisition funnel. Thanks to our creative and web partners, our paid media planning and buying agency can offer the diversified support of a full-service agency. We’ll manage your campaigns on an ongoing basis, refine your paid media strategy, and provide actionable insights into campaigns, ad creatives, and landing pages.

As a certified B Corp, we seek partnerships with other ethically responsible businesses. We work with clients across diverse fields including secondary and higher education, technology, and professional services such as real estate, banking, insurance, finance, and legal services. At RMG, we know that our client’s success is our success. Read case studies from our paid media clients.

SEO Management + Content

Our SEO campaigns deliver measurable results in a variety of ways:

  • Improving your website’s organic position on search engine results
  • Enhancing site speed and mobile friendliness for better user experience
  • Producing “sticky” content to inform new and existing website visitors
  • Implementing essential SEO guidelines for website development
  • Increasing organic traffic from high-quality leads and target audiences 

A search engine optimization campaign can also enhance the performance of paid media campaigns. Richardson Media Group always begins with an initial SEO strategy session, gathering important information such as identifying your competition, audience personas, determining your organization’s geographic target, and more. On-site optimization of your website and building a robust content development plan are the tenets of SEO that will help keep pace with the latest algorithm updates from Google and other search engines.

Time and again, our successful SEO marketing campaigns have improved the foundation of our clients’ websites, and provided tangible, long-term benefits for their bottom line. Our clients love our responsiveness, detailed reporting, and our willingness to educate them throughout the entire SEO campaign process. We take the mystery out of what is easily misunderstood with organic search, and we inform our clients and agency partners on what makes an SEO strategy successful.

Here at Richardson Media Group, we take the lead with our design and web partners in guiding the implementation of campaign deliverables and landing pages for our traditional and digital marketing campaigns. We assemble flexible, customized teams of experts depending on the needs of our paid media advertising and SEO clients. This allows us to offer full-service agency performance without inflated prices.

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